JOURNEY with Beatriz Ayala Muñiz: Evacuating corporate, and drawing a map via pleasure with the founder of Musicasa
Casey and Julie sit down with Beatriz Ayala (founder of Musicasa) to talk about her journey from the world of advertising to her creation of Musicasa. Her story takes us all over the world, and reminds us that connecting to pleasure, purpose and love help us connect better with each other.
TOP TAKEAWAYS
The balance between doing and pleasure is not neat or easily defined. Sometimes it's the highest highs that balance the lowest lows.
Choose people around you who recognize your potential.
Learn to receive. Learning to receive is just as much a part of the journey as what you give.
Create a "showing up" culture, where people can show up for themselves, and therefore show up for the collective.
If you make a decision today and it's out of alignment tomorrow, you can change your mind!
Setting your intentions and purpose will help plant seeds of your path for the future in many mysterious ways.
About Beatriz: "I've been referred to as a spark plug more times that I can count. I am high energy; my drive, passion, strategic wit, and love for music are the forces behind my latest venture, Musicasa. Musicasa is a tech music startup with aim to pioneer the future of live entertainment. With a focus on music, we help undiscovered musicians gain more visibility, exposure, and monetization opportunities through intimate, community driven, and highly curated intimate home concerts. We leverage the power of music to drive human connection. We launched on November 2019 and are currently 100% focused on virtual experiences. Check us out at www.musicasaa.com
I am also an award-winning Advertising and Communications executive. I spent 10 years in the corporate world working for global and local agencies co-leading the planning, media and creative initiatives for larger-than-life brands such as P&G, Cover Girl, Pantene, Downy, Medalla Light, Bacardi, Snickers, M&M’s, Pedigree, and Hyundai for the US Hispanic market, Central America, the Caribbean, and Puerto Rico. I've co-led key culture-driven strategies and initiatives, business operations, and new business development.
I am a connector; I value creating meaningful relationships, and championing others throughout their journey. I am idealistic, daring, and see possibilities everywhere."